The Public Relations and Communications Association (PRCA) has appointed Mariné Moré Morera, Strategic Director and Partner at Morera Comunicaciones con #PRopósito, to its LATAM Board.
Morera Comunicaciones con #PRopósito joined PRCA as its first LATAM member almost 10 years ago. Mariné brings with her 24 years of experience, staring her career in journalism, inspired by her mother, Fabiola Morera, a trailblazer in PR. Since then, she has had the opportunity to work with most of the iconic brands in Colombia and the world.
Mariné believes in the power of communications to have a meaningful impact by transforming perception, attitudes and ultimately behaviours, through building positive narratives with a bottom-up collaborative approach.
The LATAM Board is comprised of industry leaders from Argentina, Brazil, Colombia, Ecuador, and Mexico. Since launching PRCA Americas in 2020, the world’s largest professional PR association has grown considerably in Latin America, providing local professionals with access to local, regional, and global events, training, and professional development opportunities.
PRCA International Director, Melissa Cannon MPRCA said:
“I am delighted to welcome Mariné to the PRCA LATAM Board. Mariné brings a breadth of innovative and creative experience in the industry, and a keen understanding of what PRCA Americas can bring to both Colombia and the wider region.”
We are a global advocate for excellence in public relations. Our teams across Europe, the Middle East and Asia-Pacific work with professionals around the world to co-ordinate our operations across six continents. The LATAM Board was formed in April 2022, to expand the Association’s operations, and build on this recent growth in the region.