The Public Relations and Communications Association (PRCA) has appointed Mariné Moré Morera, Strategic Director and Partner at Morera Comunicaciones con #PRopósito, to its LATAM Board.

Morera Comunicaciones con #PRopósito joined PRCA as its first LATAM member almost 10 years ago. Mariné brings with her 24 years of experience, staring her career in journalism, inspired by her mother, Fabiola Morera, a trailblazer in PR. Since then, she has had the opportunity to work with most of the iconic brands in Colombia and the world.

Mariné believes in the power of communications to have a meaningful impact by transforming perception, attitudes and ultimately behaviours, through building positive narratives with a bottom-up collaborative approach.